FAMILY BUSINESS.
DESIGN-DRIVEN.
BUILT FOR STUDIOS.
wellyTees is a Florida-based, woman-owned family business bringing design, apparel and studio culture together.
FROM CORPORATE
DESIGNER TO
WELLYTEES
FOUNDER.
Before there was wellyTees, there was a graphic designer with an idea.
Our founder, Patricia, spent years in the corporate world as a graphic designer, building brands and learning how thoughtful design can shape the way people see and connect with a business.
As life evolved and she became a mom, she wanted to create something of her own—something that combined her design experience with her love of apparel and gave her the flexibility to build a business around family.
That idea became wellyTees.
Design has always been at the center of what we do. The garment may be the canvas, but the goal is to create something people genuinely want to wear.
MERCH SHOULD FEEL LIKE
PART OF YOUR BRAND.
We don't believe great studio merch starts with simply putting a logo on a shirt.
We collaborate with boutique fitness studios to create merchandise that feels like a natural extension of their identity—apparel members are excited to wear both inside and outside the studio.
Done well, merchandise keeps your brand visible long after class ends, creates an additional revenue opportunity and gives members another way to feel connected to the community you've built.
WE'RE PICKY
ABOUT WHAT
WE PUT YOUR
NAME ON.
Every garment carrying your logo represents your business. We think it should feel worthy of it.
Quality matters to us. We look for garments that feel as good as they look, with a preference for soft fabrics and higher cotton content whenever possible.
But quality doesn't have to mean one price point. We curate garments across a range of budgets so studios can find the right balance of quality, style and cost for their members.
We don't want to put your logo on just anything. We want to help you choose apparel your members reach for again and again.
WE GO LOOKING
FOR WHAT'S
NEXT.
Trends move quickly. We believe staying current means seeing what's coming firsthand.
We attend apparel and industry shows across the U.S., looking for new silhouettes, fabrics, colors and details that are beginning to shape the market.
That gives us the opportunity to bring fresh ideas and up-and-coming styles to our studio partners instead of simply offering more of what everyone already has.
ONE STUDIO OR MANY.
WE'RE BUILT FOR BOTH.
INDEPENDENT STUDIOS
Thoughtful merchandise programs for individual studios that want apparel to become a stronger part of their brand and community.
MULTI-LOCATION BRANDS
We have the capability to coordinate merchandise across multiple locations while helping maintain a consistent brand identity.
PERSONAL SERVICE
Our capabilities have grown, but we're still a family business. We know our customers, care about the details and stay involved.
SMALL ENOUGH
TO CARE.
BUILT TO HANDLE MORE.
Whether we're working with one studio or coordinating merchandise across multiple locations, the philosophy is the same: care about the product, care about the details and care about the people behind the brand.
MADE FOR STUDIOS.
WORN EVERYWHERE.
Let's create merchandise your members genuinely want to wear.